Collection: CLASSROOM

Blackwhitegreyce is a global cultural house uniting abstract, expressionist, and contemporary art with minimalist fashion, music, and cinema.

We curate artworks, design seasonal collections in black, white, and grey, compose sound as atmosphere, and develop cinematic language.

At the core of this vision stands Blackwhitegreyce Magazine — a curated cultural document.

Each issue blends art, fashion, culture, and the founder’s personal vision into a monthly archive of aesthetic clarity. It is designed to stop the rhythm of time — creating pauses of silence and presence within a world of acceleration.

Our philosophy, inspired subtly by Japanese culture, carries the traces of stillness, impermanence, and refined restraint. Under the leadership of Calvin Smith — artist, founder, and holder of a bachelor’s degree in journalism — the magazine combines editorial discipline with refined artistic vision, ensuring that every word, image, and page is composed with intent.

Every issue is built on four pillars:

• ART — interviews, silent works, curatorial perspectives, archival features.
  
• FASHION — capsule collections, atelier profiles, material studies, wardrobe as space.
  
• CULTURE — nine recurring sections: Philosophy, Architecture, Music, Literature, Psychology, Lifestyle, History, Travel, and Technology.
  
• VISION — the founder’s own reflections, insights, and signals for the future of Blackwhitegreyce.

We speak to a global, high-value audience: art collectors, architects, designers, cultural innovators, retail buyers, tastemakers, and travellers in the world’s most influential cities. Every reader is a decision-maker, a patron of high-end culture, and a participant in shaping tomorrow’s landscape.

Our launch is powered by a marketing strategy without precedent: 25 dedicated lead generation specialists, each targeting a single capital city, building a combined audience of 250,000 verified cultural readers. Based on industry-standard engagement, we guarantee a minimum of 100,000 active digital readers from the first issue — or sponsorship is refunded in full.

Why this matters for sponsors:

• One sponsor per sector, per part of the magazine — full exclusivity, no direct competition.
  
• Digital-first distribution for maximum reach, precision, and measurability.
  
• Exclusive association with a publication that prioritises silence over noise, quality over mass appeal.

In luxury markets, reach without relevance is wasted. Blackwhitegreyce offers both: a tightly targeted, globally distributed readership aligned with the world’s most prestigious cultural institutions.

This is not advertising.
This is cultural placement.

And the launch issue is the only moment this opportunity will ever be offered at its current accessibility.

Blackwhitegreyce Magazine is designed as a monthly archive — not simply to be read, but to be kept, studied, and revisited. Every edition is crafted as an object of permanence: minimal, structured, and composed with intent.

At its heart lies a disciplined framework of four pillars:

ART

A visual and editorial space devoted to contemporary and historical minimalism, abstract expression, and curated silence.

• The Window — intimate conversations with collectors, gallerists, and artists on meaning, emotion, and permanence.
• Untitled — a single artwork presented without captions or commentary, only presence.
• Curator’s Eye — perspectives from curators and critics inside the BWG orbit.
• Ākaibu | アーカイブ — reframing historical moments in art through the Blackwhitegreyce philosophy.

FASHION

Not surface or season, but form as discipline, fabric as language, and garments as spatial design. Each capsule and profile becomes an essay in clarity: clothing not as trend, but as architecture for the body and the room it inhabits.

• The Collection — the current BWG capsule, revealed as a visual essay each quarter.
• Spotlight — portraits of creators, stylists, and textile visionaries shaping the BWG aesthetic.
• Elements — deep explorations of a single fabric, cut, or technical detail reduced to its essence.
• Yosoi no Ma | 装いの間 — spaces where clothing becomes architecture, where garments and rooms converse in silence.

CULTURE

Exploring presence, discipline, and innovation through nine recurring lenses:

• Philosophy — reflections on silence, beauty, and cultural change.
• Architecture — sacred spaces, form, and the language of design.
• Music — sound, memory, and minimal sonic traditions.
• Literature — rare works and poetic presence.
• Psychology — perception, memory, and the rhythm of the mind.
• Lifestyle — rituals, uncommon voices, and cultural practices.
• History — artifacts and traces of the past that still resonate.
• Travel — reflective journeys and unseen destinations.
• Technology — innovations that quietly shape daily life.

VISION

A personal space led by founder Calvin Smith, blending poetic reflection, cultural forecasting, and fragments of the creative process.

• The Compass — personal, poetic reflections.
• What I’m Seeing — collages of references, signals, and fragments.
• Faint Signals — unfinished insights, like the edges of a dream.
• Between the Lines — quiet hints of what is to come.

The result: each issue becomes a collectible cultural artifact — the antithesis of disposable content.

For sponsors, it means not advertising space, but placement inside an archive of permanence, opened, remembered, and kept by the most influential readers across the world.

Blackwhitegreyce Magazine launches with an audience-first approach, ensuring that every sponsor reaches not just numbers, but relevance. Our readers are not passive consumers — they are cultural actors in their own right.

We focus exclusively on 25 cultural capitals where art, fashion, and culture converge, and where our editorial voice resonates most:

Paris, Milan, London, New York, Tokyo, Seoul, Berlin, Dubai, Copenhagen, Los Angeles, Madrid, Barcelona, Zurich, Geneva, Rome, Vienna, Stockholm, Oslo, Amsterdam, Brussels, Toronto, Melbourne, Singapore, Hong Kong, Shanghai — and Prague.

Our readers are:

• Art Collectors & Gallerists — shaping collections and acquisitions.
  
• Architects & Designers — influencing form, structure, and aesthetics globally.
  
• Cultural Leaders & Innovators — directing institutions and movements.
  
• Retail Buyers — curating what enters the luxury market.
  
• Tastemakers, Travellers, & Influential Creatives — amplifying culture through design, media, and presence.
  

Demographics:

• Age: 21–40, the generation driving cultural and luxury market trends.
  
• Education: Highly educated, often with advanced degrees in art, design, architecture, or related fields.
  
• Language: Fluent in English, ensuring every editorial nuance is understood.
  
• Interests: Deep engagement with art, fashion, culture, and innovation.

For them, Blackwhitegreyce is not a magazine — it is a cultural archive. A place of silence, precision, and permanence, curated for those who move culture forward.

Blackwhitegreyce Magazine enters the world with an audience-first strategy — designed to ensure sponsors connect with the most relevant readers from the very first issue.

Targeted Global Reach

Our focus is sharp: 25 cultural capitals where art, fashion, and culture converge. These cities are not just population centers — they are command hubs of cultural influence, where trends are created and amplified globally.

Digital Edition

Every issue is distributed digitally and free of charge to our verified, targeted audience across these 25 capitals. The result is instant access, no physical barriers, and global simultaneity.

Print Edition

For those who value permanence and tactility, we also publish a collector’s print edition, available through luxury subscriptions (€360 annually for 12 issues) or as single issues (€45 per copy). Each is shipped worldwide in premium packaging — designed to be collected, kept, and displayed.

25-City Lead Generation Model

To build precision and scale, Blackwhitegreyce employs 25 dedicated lead generation specialists — one in each cultural capital. Each specialist is tasked with cultivating 10,000 verified leads, individuals with demonstrated interest in art, fashion, or culture. This creates a total verified network of 250,000 cultural readers worldwide.

Who they are:

• Art collectors and gallerists
  
• Architects and interior designers
  
• Cultural institution leaders
  
• High-end retail buyers
  
• Influential creatives in design and media

Through this model, sponsors gain a curated audience of certainty — every reader verified, every connection intentional.

Blackwhitegreyce sponsors do not invest in potential — they invest in certainty.

We have built a verified global audience of 250,000 cultural readers across 25 of the world’s most influential cities. From this base, we guarantee a minimum of 100,000 active digital readers per issue.

How We Define “Active Reader”

• The recipient opens the magazine invitation.
  
• They click through to the full digital edition.
  
• Engagement is recorded in real-time analytics — every active reader is verifiable.

Our Commitment to Sponsors

• Minimum Guarantee — 100,000 active digital readers per issue.
  
• Exclusivity — one sponsor per category; no competition for attention within your space.
  
• Full Refund — if the active reader guarantee is not met, your sponsorship is refunded in full.

Example Campaign Funnel

• 250,000 verified audience
• 40% engagement rate
• 100,000+ active readers — guaranteed

We believe engagement will exceed 60%, due to the extreme relevance, exclusivity, and precision of our content. Every article, page, and image is crafted specifically for the cultural interests of our audience — ensuring sponsorship visibility is both measured and meaningful.

Most campaigns chase volume. Blackwhitegreyce is built on relevance.

Our readers are not random names in a database; they are a handpicked network of culturally influential individuals across the world’s most important creative capitals.

Highly Selective Targeting

Every reader meets strict criteria:

• Age: 21–40 — the demographic proven to drive cultural and luxury markets.
  
• Education: Highly educated, often with advanced degrees in art, design, architecture, or related fields.
  
• Language: Fluent in English, ensuring full comprehension of every editorial nuance.
  
• Interests: Demonstrated engagement with art, fashion, and cultural innovation.

Global Cultural Influence

Our 25 focus cities are command hubs — places where trends, collections, and movements originate. Reaching a reader in these cities often means reaching an entire creative network beyond them.

Content They Cannot Find Elsewhere

• Art — presented with restraint and permanence: no noise, no filler.
  
• Fashion — as architecture, not as trend.
  
• Culture — explored through nine distinct lenses.
  
• Vision — founder Calvin Smith’s rare reflections and cultural forecasting.

Engagement Beyond Norms

When the right content meets the right audience, engagement does not simply rise — it compounds.

• Exclusive access — invite-only access to the digital edition creates privilege.
  
• Selective circulation — one sponsor per category ensures clarity, without advertising fatigue.
  
• Precision content — every page designed for the exact interests of the reader, never for the general public.

This is why our engagement is designed to exceed industry norms, and why sponsors are remembered not as advertisers — but as part of the cultural archive itself.

Blackwhitegreyce offers limited, high-visibility sponsorship opportunities in each issue — with no more than 15–20 sponsors. Each category is protected: one sponsor per category only, ensuring exclusivity and full visibility without direct competition.

Every placement is designed with the same editorial restraint as our own pages: minimalist, precise, and in harmony with the magazine’s aesthetic.

Placement Options

• Full Page — $5,000
  Clean, minimalist visual placement with no hard promotional copy.
  
• Inside Front Cover — $7,500
  Premium visibility at the very beginning of the magazine — the first page every reader sees.
  
• Inside Back Cover — $7,500
  High-impact placement at the closing of the magazine — remembered as the final impression.
  
• Back Cover — $10,000
  Reserved for one sponsor per issue — the most visible and photographed page.
  
• Sponsored Feature — $5,000
  An aligned editorial feature (non-advertorial) seamlessly integrated into the magazine content.

Cost-Per-Reader Advantage

With a guaranteed minimum of 100,000 active readers per issue:

• Full Page or Sponsored Feature ($5,000) = $0.05 per reader
  
• Inside Front or Inside Back Cover ($7,500) = $0.075 per reader
  
• Back Cover ($10,000) = $0.10 per reader

By comparison, luxury fashion and art magazines typically cost $0.28–$0.45 per reader — often without guaranteed targeting or verified engagement.

Blackwhitegreyce therefore delivers 3–9 times greater cost efficiency, with exclusivity in your category.

Here, sponsorship is not advertising.
It is cultural placement inside an archive.

Sponsorship is structured as a subscription — flexible, renewable, and cancellable at any time before the next cycle begins.

Commitment Options

• Monthly — standard rate per issue, ideal for immediate cultural presence.
  
• Quarterly (3 issues) — sustained visibility over a full season.
  
• Semi-Annual (6 issues) — 5% discount, securing half a year of continuous presence.
  
• Annual (12 issues) — 10% discount, aligning your brand for a full year of cultural placement.
  
• 2-Years (24 issues) — 15% discount, offering the most cost-efficient and enduring path to influence.

Price Lock

Today’s rates are launch prices. As our readership scales toward 1 million+ active readers, sponsorship rates will increase. Early sponsors who commit now lock in these prices for the full duration of their agreement.

Payment

Sponsorships are purchased directly through our website. Your order immediately secures exclusive placement in both digital and print editions — no additional invoicing required.

Sponsoring Blackwhitegreyce is not about buying space — it is about becoming part of a cultural artifact that lives far beyond a single reading.

Tangible Deliverables

• Guaranteed Reach — at least 100,000 active readers per issue, verified and tracked.
  
• Exclusive Placement — one sponsor per category; no competition for attention.
  
• Design Integration — your placement is treated with the same editorial discipline as our own content.
  
• Performance Report — post-campaign data on engagement and reach.
  
• Multi-Format Exposure — placement in both digital and print editions.

Intangible Benefits

• Prestige & Exclusivity — alignment with a magazine that values silence, design, and permanence.
  
• Cultural Alignment — access to a readership of collectors, architects, designers, buyers, and cultural leaders.
  
• Extended Life — unlike disposable content, each issue is kept, revisited, and shared — your presence continues long after publication.
  
• Global Influence — direct access to 25 cultural capitals that shape art, fashion, and design worldwide.
  
• Authority — being the only sponsor of your kind in an issue reinforces leadership and credibility.

The result: not an advertisement, but a long-term cultural placement with measurable reach and lasting presence.

The launch of Blackwhitegreyce Magazine is a moment that will never happen again. Early sponsors are not simply buying placement — they are entering at the foundation of a cultural institution that will grow in reach, influence, and prestige.

Limited Availability

• Only 15–20 sponsorships per issue.
  
• One sponsor per category — once taken, it is closed.

Price Lock Advantage

• Current rates are launch prices.
  
• As readership scales toward 1 million+ active readers, rates will increase significantly.
  
• Early sponsors who commit now can lock today’s pricing for up to 2 years, securing presence at a fraction of future cost.

The Early-Mover Benefit

• Become part of the founding identity of Blackwhitegreyce.
  
• Strengthen brand association as the magazine builds global recognition.
  
• Secure prime placements — back cover, inside covers, or last page — before they are claimed permanently.

This opportunity will never return. Sponsorship at this stage is not just strategy — it is cultural foresight.

Contact

Once your sponsorship is confirmed, we will reach out to you directly — if we have not already. Every placement begins with a personal connection.

Collaboration

Throughout the process, we maintain a close relationship with our sponsors. You may provide a completed design, a single image, or a combination of both — or entrust the design fully to us. We adapt with flexibility, ensuring the placement aligns both with your vision and with the Blackwhitegreyce aesthetic.

Dialogue

If you have questions or wish to meet before sponsorship, we welcome that.

Our Creative Editor, Pavlína Čížková, is available for direct conversation at pavlina.cizkova@blackwhitegreyce.com.

Formalities

Our official company address:

Blackwhitegreyce LLC
254 Chapman Rd, Ste 208
Newark, DE 19702, USA